We have successfully created and managed literally hundreds of Adwords campaigns!
Since we started creating and managing ppc accounts way back in 1998, we have successfully managed hundreds off accounts with a combined spend of millions! We are constantly looking at ways to increase our clients conversions, whilst keeping a tight lid on their spend. Analytics data always helps us to determine what is performing, and what is not of course. The data provided by Adwords and Analytics allows us to best target spend. Below is a few examples of Adwords accounts we currently manage, that were:
- averaging 4 conversions per month, now with the same spend they convert 20 every month
- spending £320 per conversion, now just £86
- spending £79 per conversion, now just £19
- averaging 0.9% ctr on Google's search network, now 3.2%
- averaging 1.3% ctr on Google's search network, now 6.5%
- generating 75,732 clicks per month, now 103,473, a 36.6% increase
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